In cosmetics, customers buy with all their senses. Before they even try a product, they pick up the packaging – and decide within seconds whether the brand feels premium. Good cosmetics packaging therefore combines protection, information and a special brand experience.
GC1 or GC2 board is the proven basis for folding cartons: rigid, easy to print and with a clean white surface. For a natural look, kraft board is the answer – particularly popular for natural cosmetics. We explain which material suits your product in detail in our article on choosing board.
Soft-touch lamination creates a velvety surface, hot foil adds shiny accents to the logo and product name, and embossing makes details tangible. Spot UV coating highlights individual elements without making the whole surface glossy. What matters is the combination: two well-chosen finishes usually look more refined than many at once.
Gift sets, sample kits or multi-part care ranges need an insert that holds each product securely in place. Board inserts are a recyclable alternative to plastic and can be cut precisely to fit your products.
Cosmetics packaging has to carry a range of legally required information, such as ingredients, nominal quantity, batch number and shelf life. Plan these areas into the layout early so that design and legibility do not conflict. Check the exact requirements with the person responsible for your product safety.
With premium packaging in particular, a sample pays off: a blank sample shows whether the bottle or jar fits perfectly, a printed sample shows whether colours and finishing look as intended.
Developing a new product line? Send us the dimensions, quantity and artwork for your cosmetics packaging – you will receive a binding quote within 24 hours.
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